Tuesday, 21 October 2014
Hey! I went to the K.Way store opening last Thursday evening, and it was an interesting experience! K. Way is a brand that doesn't necessarily DO fashion but are more like a practical necessity that one needs. Which is pretty much their unique selling point (USP), the fact that they sell good quality rain coats or "Pack-A-Macs" as Marketing Manager, John Farcloth refers to them. Located in the midst of Brick Lane, near Old Spiralfields Market, the store had a normcore vibe about it that made it belong in the emerging fashion industry. A bunch of interesting characters attended the store opening , 2 of which I met are also fashion bloggers (I will link their blogs down below). All in all, K.Way does seem to have the keen interest of the young generation, which means it likely that they won't be going anywhere anytime soon
Tuesday, 14 October 2014
Ong-Oaj Pairam Spring/Summer 2015
“Looking back on Nakhon Ratchasima.”
The weirdly wild world of Ong-Oaj Pairam never fails to surprise, as his designs wowed the crowd of many bloggers, PR’s and journalists who attended his show. Held amongst the vivid insanity of London Fashion week, Fashion Scout was booming with upbeat, fast paced oriental sounds. The show hadn’t even begun, and the scene already had a fun atmosphere. There was a mixture of pastel hues, pastel pinks, blues, mint greens and warm oranges made their mark on the catwalk. What a great way to indicate the spring season with traditional feminine silhouettes and floral applique. Many outfits were seen in the collection such as striped pleated skirts, Moto jackets with metallic sleeves, midi skirts with added texture in the form of puffballs and floral petals.
Styling was kept to a minimum, with the exception of bright pink lips. Hair was sleeked back to a perfect messy bun/ponytail combination. As for the accessories we’re expecting gladiator boots to make a come back next summer, but again in the upmost feminine form, with edgy patterns, such as pink and purple paint splatters upon a white pristine canvas.
As for the construction, Pairam seemed relaxed in the design of his clothes, the cuts and drapage appeared laid-back, but it was clear that was his main intention. Because the clothes still delivered amazing results, many styles appeared in his collection, such as relaxed wide-legged trousers from the 70’s, flowing maxi dresses from the 60’s with an oriental colour palette of lilacs, peaches, maroons and bold Asian tones of Tangerines, pastel green and royal blues. All in all there was a mixture of strong fitted cuts and loose, free styling.
A lot of the designs were inspired by Pairam’s childhood in his hometown of Nakon Ratchasima, Thailand. Of his time spent at his family’s Noodle Factory, where citizens take “great delight in dressing alike”. Ong-Oaj made this collection a replica of his childhood, based in a dream-like vision. It was the idea of mixing practical, humble work pieces with decadent, graceful dresses that motivated Pairam to pursue his career in fashion design. He says he visualises his wearer “more of a ninja than a geisha”.
Trends that were seen, include floral pieces, pastel colours, cinched waists-feminine silhouettes, wide lapel collars – Moto jackets, blazers and trench coats. So keep in check to have that oriental statement piece ready for next year’s spring/summer wardrobe.
(Yes it's a little late, but thanks for reading, please repost this blog, if you can)
Tuesday, 16 September 2014
Today is the last day of LFW, and I hav't to say, London.. We'll Done! We could've have done any better than our previous fashion weeks. And all of the credit goes to the designers for all their amazing pieces, the PR's for the strict snottiness and last but not least the bloggers and journos for their eccentric and creative outfits. The street style at this Spring/Summer 2015 LFW was phenomenal, it makes me proud to be a Londoner when I see so many people of different backgrounds (keep in mind, some did fly from their hometowns!) expressing themselves through clothing. Rachel Zoe once said "Style is a way to say who you are without having to speak". All of us were networking through our clothes, forming bonds with other bloggers, making a statement to the press and providing stardom by attracting the flash of a Street style photographer. With thousands of new students being discovered, it becomes more clear why this industry is worth £4.3 billion. Here's some visual aids to help concuct that amazing scenery.
Saturday, 13 September 2014
London fashion week is buzzing with anticipation and style. Bloggers, designers and journos from all over the globe travel to see the £4.3 billion industry event of the social calendar and all it's glory. But let's see if London can outdo New York in terms of Street style!
Thursday, 4 September 2014
When I got into BFW, I was certainly taken by surprise. I expected more , but I guess I'mone of those who get carief away in fantasy and then reality hits me back to earth. Don't get me wrong, I did pretty much enjoy the event, it was a wonderful experience. What took place there was great, great catwalk shows, great clothes, great music. Just great! When you first come accrues the location (The Penthouse, Leicester Square) it does seem pretty low key, so that should've been my clue that it wasn't going to be all that I wanted it to be. However, you should never judge a book by its cover and find that you might actually enjoy yourself, which I did. There were many other fashion/beauty bloggers obviously, and I got my networking mojo up and running by chatting to some bloggers and designers about their products.
On the upper floor me and my plus one ( asked her if she could go at the last minute, it's a bad habit I should really stop doing :/) there was a tweet sample sale, meaning that you can get mini treats such as nail polish or lipgloss, jewellery if you twitpic the designers product. I got Nail Polish courtesy of Leighton Denny and Earings Courtesy of Soundcheck Accessories!
All in all it was a fun evening out and I that I did benefit from it. And that hopefully next year I'll be seeing you guys there too.
(Remember, make sure to follow @LeightonDennyen and @chickfeather -Soundcheck Accessories on twitter! )
Take Care and God Bless xx